Beauty Industry

Best-Selling Celeb Scent of All Time

Beyonce Heat collection has been named the best-selling brand in the world.

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By: Jamie Matusow

Editor-in-Chief

According to People magazine, the Beyonce Heat collection of fragrances has been named the best-selling celebrity fragrance brand around the world.

Beyonce’s newest launch is a limited edition version of Heat, to coincide with her world tour – The Mrs. Carter Show. The scent features a mix of florals, vanilla, sandalwood and fruity acai.

Heat, which is shown, is packaged in a turquoise bottle and matching box. Beyonce has launched six fragrances since 2010.

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